Automobili Lamborghini is bringing its latest models into the virtual world through a new partnership with metaverse platform Wilder World. The launch includes the digital debut of the Temerario and Temerario GT3, as part of a broader push to grow the brand’s digital ecosystem, Fast ForWorld. Lamborghini is stepping into the metaverse with its signature flair, teaming up with Wilder World to bring two of its newest models—the Temerario and Temerario GT3—into a high-fidelity digital world built on Unreal Engine 5.
More than just a one-time release, the collaboration marks the beginning of Lamborghini’s Fast ForWorld expansion into immersive digital culture, gaming, and collectibles. Developed in partnership with Wilder World, Animoca Brands, Motorverse, and Gravitaslabs, the project blends next-gen graphics with high-performance car culture inside a living, player-driven metaverse supported by major tech players like Samsung, Epic Games, NVIDIA, and Polygon.
The digital cars were made available on July 11, launching alongside the real-world GT3 debut at the 2025 Goodwood Festival of Speed. A total of 590 Temerario streetcars and just 10 ultra-rare GT3 racecars will be minted, each priced at $300. These will be sold via the Wilder World Marketplace on OpenSea and Lamborghini’s Fast ForWorld Marketplace. Designed as Universal Digital Assets (UDAs) by Animoca Brands’ Motorverse team, these cars are fully interoperable and usable across multiple Web3 platforms, including Wilder World, REVV Racing, and Motorverse. Unlike static NFTs, these are functional, playable assets built for cross-platform use, continuing the innovation seen with Lamborghini’s earlier Revuelto drop—the world’s first cross-platform digital car.
To support the launch, Lamborghini is also opening a fully interactive showroom inside Wilder World’s digital city. The space will allow players to browse vehicles, explore Lamborghini’s legacy, and connect with fans from around the world. According to Christian Mastro, Marketing Director at Automobili Lamborghini, “With Fast ForWorld, we’re exploring new ways for people to experience Automobili Lamborghini beyond the road and beyond the physical world.” The showroom will feature the Lamborghini Digital Vehicle Library—a growing archive of virtual models, collectibles, apparel, and heritage assets.
This partnership with Wilder World is designed to evolve, with future digital vehicle drops, cross-platform integrations, and branded metaverse content already in the works. As Wilder World co-founder n3o noted, “Together, we’re crafting a new frontier for multiple immersive brand experiences to be connected across the metaverse.”