Strive Inc. Expands Digital Credit Strategy With STRC Investment and Additional Bitcoin

Asset management firm Strive Inc. is deepening its digital asset strategy by adding more Bitcoin to its treasury and investing heavily in a new digital credit instrument called STRC, part of a broader effort to build a blockchain-aligned corporate balance sheet. 

The Dallas-based firm announced it purchased 179 additional Bitcoin, bringing its total holdings to about 13,311 BTC valued near $940 million, making Strive one of the largest corporate Bitcoin holders globally. 

At the same time, the company invested $50 million in Strategy’s STRC preferred stock, positioning the instrument as a key component of its evolving digital credit ecosystem. 

Building a “Digital Credit” Capital Stack

Strive says the move is designed to strengthen the company’s digital credit strategy, which revolves around its preferred equity product known as SATA.

To support that initiative, the company increased the SATA dividend rate by 25 basis points to 12.75%, declaring a $1.0625 dividend per share payable to shareholders in April 2026. 

The additional Bitcoin purchases and STRC investment are intended to reinforce the financial stability of the program. According to the company, its combined Bitcoin, STRC holdings, and cash reserves now cover more than 19 years of SATA interest payments, significantly strengthening the credit backing behind the product. 

Executives say the goal is to build a hybrid capital structure combining Bitcoin reserves with yield-generating financial instruments.

STRC as a New Institutional Credit Instrument

The STRC preferred shares purchased by Strive are issued by Strategy (formerly MicroStrategy) as part of a financing model used to fund Bitcoin acquisitions.

The instrument provides investors with double-digit yield while maintaining relatively stable pricing, making it attractive for institutional treasuries seeking income alongside digital asset exposure. 

According to Strive’s leadership, the addition of STRC reflects the firm’s belief that digital credit instruments could offer better risk-return dynamics than traditional fixed-income assets. 

A Growing Trend in Bitcoin Treasury Strategies

Strive’s moves reflect a broader trend among corporations experimenting with Bitcoin treasury strategies and blockchain-linked financial products.

Instead of simply holding cash reserves, companies are increasingly exploring ways to combine digital assets, yield-bearing securities, and tokenized financial instruments to create new forms of corporate capital structures.

Industry observers say this approach is part of a larger shift toward “Bitcoin capital stacks,” where Bitcoin functions as a foundational reserve asset while financial instruments built around it generate income and liquidity.