Withdraw money from an ATM with mobile phone
World, the digital identity project co-founded by OpenAI CEO Sam Altman, has launched a new identity verification system designed to help banks and financial institutions combat artificial intelligence-powered fraud, which could reach $40 billion annually in the United States by 2027. The new World ID for Banking and Finance platform allows institutions to verify that real humans are behind financial transactions, account requests and video meetings without requiring customers to disclose unnecessary personal information. The initiative includes partnerships with Bain Capital, Pantera Capital and VanEck, as financial institutions confront increasingly sophisticated deepfake scams and AI-generated identities.
World, formerly known as Worldcoin, announced its first industry-specific identity verification offering during the Money20/20 conference in Las Vegas.
The platform was unveiled by World co-founder Alex Blania and combines several existing identity technologies into a package designed for financial institutions.
Initial design partners include:
Bain Capital
Pantera Capital
VanEck Funds
OpenExchange
Outtake
These organizations are exploring potential financial applications for World ID. Their participation does not mean they have deployed the technology across their banking or investment operations.
The system is intended to help institutions determine whether a genuine person is requesting a transaction, recovering an account or participating in an important financial conversation.
World’s expansion comes amid growing concerns about artificial intelligence being used to impersonate customers, employees and corporate executives.
According to a forecast from Deloitte, annual losses from AI-enabled fraud in the United States could increase from approximately $12.3 billion in 2023 to $40 billion by 2027.
That $40 billion figure is a projection, not a confirmed amount already stolen.
One example of the threat occurred in 2024, when an employee of engineering company Arup transferred approximately $25.6 million after participating in a video conference where the other apparent participants were AI-generated impersonations.
As deepfake technology improves, criminals can increasingly imitate voices, faces and identities during financial transactions.
World believes cryptographic identity verification could provide an additional layer of security beyond passwords, traditional identity documents and visual recognition.
World’s new financial identity system uses three forms of verification available through the World ID app.
Proof of Human: Confirms that an individual is a real, unique person after completing biometric verification through one of World’s Orb devices.
Proof of Presence: Uses a smartphone selfie and liveness detection to establish that a live person is participating in an interaction.
Proof of Attributes: Confirms specific information, such as age or nationality, using a supported government-issued identity document without revealing unnecessary details.
The system uses cryptographic proofs intended to verify specific claims without requiring financial institutions to receive the underlying biometric information.
For example, a bank could request proof that a customer is a verified human before approving a sensitive account action.
However, proof that someone is human does not automatically establish that the person owns a particular bank account or is authorized to make a transaction.
Financial institutions must still maintain appropriate identity verification, account ownership checks and regulatory compliance procedures.
World says its technology could support additional security for high-risk financial activities.
Potential applications include:
Bank transfers: Requiring human verification before approving sensitive ACH or wire transfers.
Account recovery: Adding verification when customers attempt to regain access to financial accounts.
Digital banking: Strengthening authentication for sensitive account actions.
Investment platforms: Confirming that a real person is behind certain trading requests.
Fraud prevention: Reducing automated account abuse and impersonation attempts.
These features could help financial institutions distinguish legitimate customer activity from automated fraud.
However, World has not publicly identified a bank that has fully deployed the new platform.
The announced partnerships are primarily focused on evaluating potential applications.
Another component of the offering is World ID for Zoom, which has moved beyond its earlier limited beta into general availability.
The technology allows verified participants to display a Human Badge during video meetings after completing the required verification.
The badge is intended to provide additional confidence that the participant is a live, verified human rather than an AI-generated impersonation.
World is also developing functionality that would allow meeting hosts to require verification before admitting participants from a waiting room.
This could be especially valuable for financial institutions conducting sensitive discussions involving transactions, investments and account information.
However, human verification alone cannot establish that a participant is trustworthy or has legitimate authority to approve a financial decision.
World is also developing identity verification for autonomous artificial intelligence systems.
Its AgentKit technology, currently in beta, allows individuals to delegate certain cryptographic proofs to AI agents.
This would enable software agents to demonstrate that they are operating with authorization from a verified person when interacting with participating services.
For example, an AI agent might use delegated credentials to access a financial application or perform an approved digital task.
The concept could become increasingly important as companies such as Mastercard and Coinbase develop payment infrastructure for autonomous AI agents.
However, delegated identity proofs are not equivalent to unlimited financial authorization.
Banks and other platforms would still need to establish permissions, transaction limits and appropriate safeguards.
According to World, more than 18 million individuals have obtained its Proof of Human credential.
The verification process uses a spherical biometric scanning device known as the Orb, which examines a person’s iris to help establish uniqueness.
World’s broader ecosystem includes:
World ID, its digital identity verification protocol.
World App, a consumer application for identity and financial services.
World Chain, an Ethereum Layer 2 blockchain.
Worldcoin (WLD), the ecosystem’s cryptocy.
The company is attempting to establish a widely usable digital identity system for an internet increasingly populated by AI-generated content, automated accounts and software agents.
Its expansion into financial services represents a potential new commercial application for that infrastructure.
Despite its ambitions, World has faced significant regulatory scrutiny over its biometric verification practices.
Privacy regulators in multiple countries have questioned how the project collects, processes and protects sensitive biometric information.
Regulatory actions have included:
Hong Kong: Ordered World to stop its iris-scanning operations in 2024.
South Korea: Imposed a fine of approximately $830,000 over personal data protection violations.
Spain: Required the deletion of certain collected iris-scan data.
Kenya: A court ordered the deletion of biometric information collected through the project.
Brazil: Regulators upheld restrictions affecting the project’s biometric data collection activities.
World maintains that its cryptographic verification system is designed to minimize the personal information shared with third-party applications.
Nevertheless, its expansion into banking raises important questions about biometric consent, data governance, accessibility and the security of identity infrastructure.
Financial institutions considering the technology will need to evaluate those concerns alongside its potential fraud-prevention benefits.
As artificial intelligence becomes more capable of generating realistic voices, faces and digital identities, traditional verification methods face new challenges.
World is positioning its technology as infrastructure that can help distinguish real people from AI-generated impersonations.
The company’s financial services initiative could potentially strengthen account security, protect sensitive transactions and support verified interactions involving autonomous AI agents.
However, widespread adoption will depend on regulatory acceptance, privacy protections, institutional partnerships and evidence that the technology can reduce fraud effectively.
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