ProShares Launches First Stablecoin-Ready Money Market ETF, The GENIUS ACT ETF

Asset manager ProShares has introduced a new stablecoin-ready money market ETF — named the GENIUS ACT ETF — designed to integrate with digital asset infrastructure by accepting stablecoin settlement alongside traditional fiat.

The new fund aims to combine the cash preservation and liquidity attributes of a money market vehicle with the flexibility of stablecoin-based capital movement, enabling institutional investors and sophisticated traders to move capital seamlessly between blockchain-native stablecoin ecosystems and regulated ETF structures.

Product Structure and Access

ProShares says the GENIUS ACT ETF will operate like a traditional money market fund with a focus on preservation of capital and daily liquidity, but with added support for settlement in popular stablecoins such as USDC, USDT and others approved by counterparties. The ETF is expected to list on a major U.S. exchange with clearing and custody services that facilitate on-chain to off-chain capital flows.

According to ProShares, the fund’s infrastructure will allow authorized participants and institutional investors to create and redeem ETF shares using either fiat or stablecoin — bridging traditional markets and digital asset liquidity pools. The mechanics are intended to reduce friction for digital native players seeking regulated yield-like products without converting to cash.

Why It Matters

This offering represents a significant step in the blending of DeFi-style liquidity and TradFi investment products, appealing to investors who use stablecoins for short-term capital allocation, treasury management or cross-border operations. Analysts say allowing stablecoin settlement could accelerate institutional adoption of regulated ETFs by reducing conversion steps and custodial complexity.

By combining traditional money market strategies with stablecoin rails, ProShares is positioning the GENIUS ACT ETF as a frontier product for firms and funds that manage digital liquidity and want regulated exposure alongside blockchain efficiency.

Investors should be aware that, while stablecoin settlement is supported, the ETF will still operate under standard SEC oversight and reporting requirements designed to protect shareholders and maintain pricing transparency.