A new survey from ConsenSys and YouGov revealed some interesting findings about the adoption of cryptocurrency, noting that Nigeria stands out as a major driver for this trend in the global shift towards digital currencies. The survey conducted in 18 countries, showed that emerging markets lead the way in crypto adoption with Nigerians taking the top slot.
An incredible 93% of Nigerians are keen to invest in cryptocurrencies in the next year, catapulting Nigeria to the very top of the crypto investment excitement rankings. This is quite some distance ahead of other contenders like South Africa (77%), the Philippines (59%), and India (58%). Nigerians are not only keen to invest but also understand crypto rather well, with 77% saying they know about it—in fact, the highest rate among all the countries in the survey.
One of the key factors is a desire for more control over personal data, with concerns about privacy and digital identity, which 92% of Nigerians want to have more control over their online presence. Many believe that decentralization could improve everything from banking to social media.
The survey also indicates a stark contrast between emerging markets and the West. While crypto adoption is booming in places like Nigeria and India, countries like the UK and Japan show much lower interest, with the UK having the lowest at just 15%.
